15 years of continuous innovation
Free Masterclass "Data and AI in Events" • New edition coming soon
KREA

All your events,
in one system.

Clients, suppliers, gear, quotes and production in one place,
built for people who run events. You set it up once and your data
follows you from one event to the next — no more scattered spreadsheets.

15
Years of experience
20
+ Production services and agencies using it
99.9
% Infrastructure uptime
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Just released

New features already available

Four features that answer the objections operators in the sector feel most strongly.
On a product that's been around since 2011, proving it still moves is worth as much as any feature.

Electronic invoicing

Incoming and outgoing invoices, submission to the SDI, cost synchronization and reconciliation. Invoicing lives inside KREA and ties directly to margin control.

Management control

Overhead costs, recurring costs and a debit/credit view. And you know the impact on your costs while you're still preparing the quote, not only after the fact.

Calendar appointments

Appointments independent of jobs, which you can even create on behalf of colleagues. What used to end up on Google Calendar now lives inside the management system.

Internal chat

Chat between colleagues with presence status. Assign a task without having to send an email: fewer tools outside, more things in a single place.

Our philosophy

In the Age of Data

Data at the Center

Data is the beating heart of every modern business. KREA turns scattered information into strategic decisions, ensuring consistency between daily operations and profit goals.

Mission and Profit

Not just software, but THE TOOL that guarantees the perfect alignment between the passion for creating memorable events and the natural need to generate profit.

Human and Technological

A highly technological core oriented toward artificial intelligence and statistics, at the service of human organizations. Strength and flexibility in perfect balance.

"We are a lean team that has operated for over 15 years in the industry, always future-oriented but firmly rooted in solid technologies. KREA is the natural evolution of management intelligence."
From spreadsheet to system

The difference between an Excel file and a software

"You put your hand to it once and it carries the data forward for you: that's the big difference between the Excel file and the software."

"We have a thousand separate Excel files."

"Every time we grow, things get more complex: we use so many different pieces of software to do different things."

"We have everything scattered: the calendar on Google Drive and documents on the server."

These are our clients' words before KREA. A single space to put everything — clients, suppliers, materials, quotes, production — and data that follows you from one event to the next.

Solid innovation

Cutting-edge Technology

Latest-generation languages, enterprise cloud infrastructure, and an agent that runs through your data

☁️
AWS Infrastructure
🧠
AI & Machine Learning
🔒
Security First
Real-time Processing
📊
Advanced Analytics
🔄
Continuous Innovation

An agent that learns from your events

As you prepare a job, KREA compares it with the similar ones you've already run: it flags the item you'd planned and is now missing, or the line where costs tend to slip. The more you use it, the more your own history works for you.

Enterprise Cloud Infrastructure

Hosted on AWS with primary datacenters in Milan and backup in Frankfurt. 99.9% uptime guarantee and unlimited scalability.

Security and Privacy by Design

End-to-end encryption, granular access controls, and GDPR compliance. Even financial data is not exposed from the database.

Continuous Updates

Programming languages always kept up-to-date with the latest stable release. Continuous innovation without service interruptions.

All in one platform

Complete Features

Project Management

Complete management of jobs, timelines, milestones and deliverables. Historical memory of every project.

Administration

Real-time budget control, cost forecasts and margin monitoring. Intuitive financial dashboards.

Smart Inventory

Real-time stock management, equipment tracking and a complete history of every item: which event it was at, and which one before that.

CRM & Sales

Sales process automation, lead tracking, fast quoting and deal monitoring.

Advanced Analytics

Detailed reports, real-time KPIs and analysis of your business trends for data-driven decisions.

Team & Resources

Synchronization across departments, task assignment, timesheets and productivity optimization.

Unified platform, centralized data, synchronized team

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Who uses it

From Excel spreadsheets to +50% more opportunities

"With KREA I managed to increase performance and get my team working in a more organized way, and that allowed us to grow opportunities by over 50%."

"Before using KREA we managed our events with simple Excel spreadsheets… and we handled around 150 events a year."

"Thanks to KREA I improved my business and was able to grow it, and I recommend it to everyone… because it's genuinely tailor-made for this kind of business."

Luca Urrico

CEO, D&D International Group

For those who coordinate, every day

Built for the people who hold events together

Not just for whoever signs the contract: for the people who assign tasks, chase suppliers and need to know where everything stands.

"Being able to assign a task without having to send the email… at least I know where we stand with everything."

"Right now we have everything scattered: having a single space to put everything is incredibly useful."

Let's be clear

There's an adoption curve

"It's a change of mindset. There's a different adoption curve for everyone. But afterwards it's a real relief: you have everything in one place and it's standardized."

We don't promise it's instant. We support you through the launch — data imported, first users configured, a dedicated point of contact — because the value comes when the system becomes the place where everything lives.

Solutions for Every Need

Find the Solution for Your Business

Discover how KREA solves the specific problems of your sector.
More than twenty production services and agencies use it every day — and it's never truly been put on the market.

📊

Stop Using Excel

300% faster at managing events

💰

Calculate Real Margins

Discover where you're really losing money

💬

Team Communication

No more scattered emails and WhatsApp

🍽️

Catering & Banqueting

Menus, HACCP, automatic food cost

🎚️

Audio/Lighting/Video Services

Inventory, crew, maintenance

💍

Wedding Planner

Timeline, couple's budget, guest list

All Solutions and Industries
About us

The KREA Team

Passion for innovation, technical expertise, and entrepreneurial vision

Luca Andrea Marazzini

Founder, CEO & Promoter

A visionary and entrepreneur with over 15 years of experience in the event industry. He led the evolution of KREA from an innovative idea to a leading platform in the market.

Andrea Visentin

Software Engineer

A software architect with expertise in cloud technologies and AI. He turns KREA's vision into technical reality through elegant code and scalable architectures.

Let's talk.

We'll show you KREA on your real cases and figure out together whether it's right for your event agency, catering company or production service. No commitment.

Let's talk

Contact Us

Start Your Journey with KREA

The best way to start is a call on your real cases. Discover how KREA can adapt perfectly to your organization's needs.

Locations

Milan - Middletown, DE